Philip Zimbardo is a psychology professor who is famous for a prison experiment at Stanford University in 1971 in which he randomly assigned students in roles of either prisoners or guards in a mock prison.
He then observed the changes in their behaviors as ordinary college students increasingly transformed into cruel guards during the experiment. Zimbardo recently published his latest book about time and our reactions about time with one of his old research partners, John Boyd. “The Time Paradox: The New Psychology of Time that will Change Your Life” is not only a book about time, but it is a road map to revise our approaches to time.There are three paradoxes about time: First, time is one of the most powerful influences on our thoughts, feelings and actions, yet we are usually totally unaware of the effect of time in our lives. Second, each specific attitude toward time — time perspective — is associated with numerous benefits, yet in excess each is associated with even greater costs.