The Time Paradox

103158064Philip Zimbardo is a psychology professor who is famous for a prison experiment at Stanford University in 1971 in which he randomly assigned students in roles of either prisoners or guards in a mock prison.

He then observed the changes in their behaviors as ordinary college students increasingly transformed into cruel guards during the experiment. Zimbardo recently published his latest book about time and our reactions about time with one of his old research partners, John Boyd. “The Time Paradox: The New Psychology of Time that will Change Your Life” is not only a book about time, but it is a road map to revise our approaches to time.There are three paradoxes about time: First, time is one of the most powerful influences on our thoughts, feelings and actions, yet we are usually totally unaware of the effect of time in our lives. Second, each specific attitude toward time — time perspective — is associated with numerous benefits, yet in excess each is associated with even greater costs.

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Change Anything

Change-Anything-The-New-Science-of-Personal-Success“Change Anything: The New Science of Personal Success” by Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan and Al Switzler is a self-help book.

Most of the self-help books have a similar structure; “Have a vision,” “Be positive,” “Work a lot” and “Be Successful.” This one does not. It is practical and pragmatic.

The main theme of the book is personal change. The authors researched the people who have realized a change in their lives. In this book, the authors formulate the secrets to that change. Before the formula, however, they underline that there is no off-the-shelf answers to our one-of-a-kind challenges. We are unique. Together with this, the plan for change should be unique or, in other words, the plan should be personalized.

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DisruptLuke Williams’ first book “Disrupt: Think the Unthinkable to Spark Transformation in Your Business” disrupts its readers. He starts with a criticism. “The old mantra, ‘differentiate, or die,’ is no longer relevant.” He means a lot of companies try to differentiate; however what they do is only superficial novelty.As a consultant and professor of innovation, Williams has broad experience in the field of creativity and innovation. In his book, he provides a roadmap for creative innovation that really disrupts. The concept of “disruption and disruptive technologies” was first introduced by Clayton Christensen in his book “Innovator’s Dilemma: The Revolutionary Book that will Change the Way You Do Business.” He talked about disruptive technologies that make radical change. Williams says not only in the field of technology but in every field organizations have to do something radical. There are five stages of disruptive thinking.
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Poke the Box

Seth Godin, a man with an interesting mind who wrote several books, including “Purple Cow: Transform Your Business by Being Remarkable”, “The Dip: A Little Book That Teaches You When to Quit (and When to Stick)” and “Permission Marketing: Turning Strangers Into Friends And Friends Into Customers” has just published a new book: “Poke the Box”.When I saw the title, the author’s name, and read a few comments about the book, I knew I wanted to read it. I was not sure if I could find this book in a bookstore because it has no title on the cover — just a drawing of a man in a hurry — so I decided to purchase it from When you see the cover it sparks your curiosity, prompting you to open it or “poke the box”.
Children and adults exhibit different behaviors. When children see a closed box, they poke it and play with it until it opens or shows some function. In comparison, adults will leave the box untouched.
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Kawasaki is one of the most interesting figures in entrepreneurship literature. His first books were “How to Drive Your Competition Crazy” and “Rules for Revolutionaries.”These books contain very unusual business stories and examples as well as great insights for readers. His latest book,
“Enchantment,” is about “influence management,” or the concept of personal marketing, which is becoming more popular of late. Kawasaki claims that personal marketing isn’t manipulative, but rather “transforms” situations and relationships. It changes skeptics and cynics into believers and the undecided into loyal customers, while converting hostility into civility and civility into affinity. Below is an example from the book.
Karin Muller, a filmmaker and author, served in the Peace Corps from 1987 to 1989, digging wells and building schools in a village in the Philippines. One night, seventeen members of the New People’s Army came to her hut to interrogate her.

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What’s Mine is Yours

whats_mine_is_yours_cover-480x699“What’s Mine is Yours / The Rise of Collaborative Consumption” is a groundbreaking book by Rachel Botsman and Roo Rogers. People around the world now do much more sharing, bartering, lending, trading, gifting and swapping than they used in the past

One sharing system is in place at laundromats. Instead of owning a washing machine, people use a common washing machine. Today we have much and more complex sharing systems. People sell stuff on craigslist and eBay, swap books, DVDs and games on such shopping portals as Swaptree and Ourswaps, and give unwanted items away on Freecycle and ReUseIt. People in Paris, Brussels and Vienna ride bicycles provided by the local government. People upload content to Slideshare, Flickr, Facebook and Youtube. They share what they produce or what they find important or funny. Limewire (music sharing) is another example of collaborative exchange and consumption.

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